Management textbooks, whether they be about strategy, operations, marketing or H.R., are full of ‘tools’ that an organisation might use in order to succeed. Such tools include mission statements, SWOT analysis, competitor and market analysis, budgeting, goals and objectives, performance measures, and etc. etc. For medium sized businesses this is both time consuming and challenging. So having a web-based template that enables operators to systematically utilise these tools effectively seems like a good idea. That is precisely what Aha! provide.
Aha! have developed a platform that enables a business to articulate its strategy and link this to operations through what they call “product roadmaps”, as explained here. Linked to these are also templates for eliciting new product ideas, for new product design and development, and for performance analytics.