Research Insight: How manufacturers provide ‘advanced services’

Having just given a class on ‘servitisation’ to both the full-time and part-time MBA students at Surrey, I was interested to find an article on this subject in the latest edition of the International Journal of operations and Production Management.  Baines and Lightfoot (2013) article is entitled “Servitization of the manufacturing firm: Exploring the Operations Practices and Technologies that deliver advanced services”.  You may want to check it out…

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