Next Nature – weird but good?

We’ve come across this website.  It’s difficult to describe its content, so we’ll let them speak for themselves:

“Today, the human impact on our planet can hardly be underestimated. Climate change, synthetic biology, mass urbanization – ‘We were here’ echoes all over. Although many people have tried to improve our relationship with nature, few have asked the elementary question ‘what is nature?’.  This website will radically shift your notion of nature. Our image of nature as static, balanced and harmonic is naive and up for reconsideration. Where technology and nature are traditionally seen as opposed, they now appear to merge or even trade places.  We must no longer see ourselves as the anti-natural species that merely threatens and eliminates nature, but rather as catalysts of evolution. With our urge to design our environment we create a ‘next nature’ which is unpredictable as ever: wild software, genetic surprises, autonomous machinery and splendidly beautiful black flowers. Nature changes along with us!”

What’s it got to do with OM?  Well it provides some interesting insights into R & D, innovation, sustainability, and the nature of work…  we think.

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