Furby, App Gear and Underwater Realm

We like blogging about the toy industry – it’s fun.  Great article on the BBC Business website about toys for this Christmas.  What it highlights is the idea that ‘old’ products can be reinvented to become ‘new’ products by adding features, and especially computer chips, that make them very contemporary.   So a ‘toy’ these days is part computer, part app, part mobile telephone, and part … well almost anything.

This entry was posted in Chap 03 Processes and life cycles, Chap 12 New products and services, Sector: Manufacturing and tagged , , . Bookmark the permalink.

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